Reasons to use WordPress
You are in complete control of your site. You own the copyright and no one can decide to take your site down because they decide your site or content does not fit their terms and conditions. (Obvs, this does not include illegal stuff.)
WordPress can pretty much do it all. Think you might want to start an online shop or membership site one day? Need some type of special posts, segmenting or organization for your site? Want to run ads on your site? All of this and more are possible with WordPress. If you can’t find exactly what you want, seek out a developer and have it created. WordPress is a complex and large tool, that can be shaped to be exactly what you need it to be.
Highly Customizable Design
When you want to really amp up your web presence, you can hire a web professional who can help you plan, design and develop a one-of-a-kind site. The only limit is the designers and your imaginations.
WordPress is Search Engine Optimization magic. WordPress was built as a blogging tool, so it was built with SEO in mind from the beginning. There is a plugin called Yoast SEO, which allows you to enter keywords, a title, and a description for each page and blog. Yoast will analyze your post and tell you how you can improve your writing to make it more search engine friendly. Good to know: SEO is extremely complex and so for anything beyond the basics, I always recommend hiring an SEO expert.
You can learn to use it.
I’m not going to spew out some nonsense here on how easy WordPress is to use. It is, however, very learnable. If you know how to use Microsoft Word, you can pick up WordPress pretty quickly. While it takes years to become an expert, it is accessible enough for even non-techys to learn in a fairly short amount of time.